HTM534x Managing Marketing in the Hospitality and Tourism Industry 1st Live Session

Topic: Top 10 Marketing Trends Shaping the Hotel Digital Distribution

Host: Dr. Ada Lo, Associate Professor of School of Hotel and Tourism Management, The Hong Kong Polytechnic University

Guest Speaker: Emilie Couton, SVP Account Management & Partnerships of APAC, D-EDGE Hospitality Solutions

HTM534x Managing Marketing in the Hospitality and Tourism Industry 2nd Live Session

Topic: Regent Hong Kong - The Grand Opening of “A Legend Reborn”

Host: Dr. Ada Lo, Associate Professor of School of Hotel and Tourism Management, The Hong Kong Polytechnic University

Guest Speakers: Ms. Regina Lourenco, Commercial Director, REGENT Hong Kong;
Ms. Jenny Chung, Director of Integrated Marketing and Communications, REGENT Hong Kong

HTM541x Luxury Management 1st Live Session

Topic: Luxury Hospitality Trends & Emerging Paradigms in Mainland China

Host: Dr. Catherine Cheung, Associate Dean and Associate Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University

Guest Speaker: Mr. Theodore DL DURHAM, Managing Director, The Ortelius Group

HTM541x Luxury Management 2nd Live Session:

Topic: Delivering and Managing Luxury Destination Experiences

Host: Dr. Catherine Cheung, Associate Dean and Associate Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University

Guest Speaker: Prof. Billy Bai, Visiting Chair Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University