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ACADEMIC PROGRAMMESD.HTM Thesis

ACADEMIC PROGRAMMESD.HTM Thesis

The thesis is a single piece of work divided into two parts: a proposal and the formal thesis. It demonstrates the candidate's ability to undertake a significant piece of original research that provides insight into professional practice and/or applies theoretical and practical knowledge to the solution of a significant applied problem of relevance to the profession. The thesis reflects the candidate's knowledge and understanding of the related literature and of research methods appropriate to the investigation. It will normally be between 40,000 to 70,000 words in length, and of a sufficient standard for it to be published in a leading academic journal.

Examples of Thesis Topics

Hospitality and Hotel Management

  • Hospitality and Customer Satisfaction
  • Tourism and Hospitality Marketing
  • Hospitality Management
  • Marketing and Service Quality Management
  • Foodservice Consumer Choice and Service Strategies
  • Strategic Management in the Hospitality Industry
  • Hospitality Marketing and Service Experience
  • Human Resource Management
  • China Hotel Management and Development
  • Hotel Management

Tourism Management

  • Cultural Tourism
  • Tourism Education
  • Tourism Planning and Development
  • China Tourism
  • Pro-poor and Sustainable Tourism
  • Transportation and Travel

Tourism Economics and Financial Management

  • Tourism Demand Forecasting
  • Tourism Impact Assessment
  • Competition Issues in Tourism
  • Financial Management for the Hotel and Tourism Industry

Convention and Events Management

  • Convention Industry Management
  • Service Strategies and Education
  • Meetings, Incentives, Conventions, and Exhibitions
  • Convention Tourism
  • Convention and Exhibition Management

Hotel and Tourism Technology Management

  • Hotel and Tourism Information Technology
  • Management of Information Systems
  • Information Technology and Innovation in Hospitality and Tourism
  • Information Technology for Tourism

Duration

This programme is offered in full-time or part-time mode on a credit-based system. The normal duration for full-time study is 2.5 years, and for part-time study, the normal duration is five years. The maximum study period for both modes is eight years.